
Our Story
Double Black: Born in 2022, Born for Adventure. Double Black—a lifestyle brand in New York City that merges urban vibrancy with the thrill of sporting adventures and events. For those who think nothing is impossible, to those who conquer Double Black Diamonds, our mission to blend extreme skiing with high-end fashion but expand beyond the slopes to encompass all lifestyles and activities. 'Experts Only' is not just a tagline; it's our mission. We embrace challenges, inspire growth, and champion individual expression. Our culture speaks to outdoor enthusiasts and beyond, encouraging everyone to step out of their comfort zone and reach new heights. Just as mastering a Double Black trail requires skill and bravery, life urges the same - every moment is an opportunity to ascend. From the slopes to the streets, our versatile apparel embodies adventure and innovation, encouraging movement and style in every setting. Double Black aspires to be the leading NYC streetwear + activewear brand. It's not just about conquering mountains; it's about conquering life with elegance and style